“Things” have souls.
Since its founding, BEAUTE DE LABO Co., Ltd. has maintained a consistent commitment to making “things” that are beyond
just things, and is a company that pursues authenticity that is loved by many beauty professionals.
◆Our company has over 15,000 store contracts in Japan and as a cosmetics brand, we have a product lineup of over 70 items.
Under the umbrella of Watanabe Pharmaceutical Co., Ltd. Group, we are a cosmetics manufacturer with our signature brands “RE
L’ABEAUTE collection” and “RE L’AMOUR collection” which are well-known in the beauty industry. Our cosmetics are sold through
counseling at beauty salons, dermatologists etc. in Japan.
◆As a specialized company we research and develop new ingredients that are industry-first, such as the company’s proprietary ingredient: LPS-activated immortal flower stem cell culture solution*. These brand’s unique and innovative beauty ingredients number in the dozens, clearly differentiating our identity from others.
Together with our group companies and partner companies, we are an organization of professionals who not only develop and formulate cosmetics care products, but also develop the ingredients to be used in them.
*Pantoea Vagans/Eryngium Maritimum Callus Fermented Extract liquid
*Skin conditioning ingredients
◆We are a leading company in the beauty industry in Japan
Since our founding, we have been gaining attention from beauty salons that value results, and have expanded nationwide in Japan. Now, as part of our efforts to spread our brand worldwide, we are participating in our first overseas exhibition with a selection of our most popular, well-loved products.
We are also looking for partner companies that aim to manufacture high quality cosmetics.
Please feel free to contact us regarding the manufacturing, renewal of your existing products, or developing an original concept of new
products as well as brands.
◆Beauty Education (Sponsorship)
We receive requests from many celebrities and actors regarding our knowledge in beauty, and we also sponsor many dramas, movies,
magazines, and more.
◆Social Contribution
Since our founding, we have been actively working on local revitalization and regional development every year under the name of the
“Sharing Smiles Project” to contribute to society and develop the beauty industry. Examples include donations to local governments,
donating playground equipment (five items including a slide and jungle gym) to elementary schools, providing special school lunches
based on locally produced foods to local kindergartens, elementary and junior high schools, and holding fireworks festivals. We are also
proactively forming partnerships with local companies with a view to developing local industries in the long term.
History
| 2017 | February | Established BEAUTE DE LABO Co., Ltd. |
| 2017 | May | RE LAMOUR collection released |
| 2017 | May | RE L’ABEAUTE – CléA Skin series released |
| 2018 | Attended the “Beauty World Japan” exhibition in Tokyo & Osaka | |
| 2019 | April | Opened Nagoya branch |
| 2019 | September | Headquarters – New building completed |
| 2019 | November | RE L’ABEAUTE – Grand Skin series released |
| 2020 | April | Opened Tokyo branch |
| 2020 | Attended the “Beauty World Japan” exhibition in Tokyo & Osaka | |
| 2021 | January | Attended the “Cosme Tokyo” exhibition |
| 2021 | March | RE L’ABEAUTE – CheRie Skin series released |
| 2022 | April | Collaborated with Japan’s leading women’s magazine “Bi-st” to release “Frozen Bubble Carbonic Acid Lotion.” |
| 2022 | June | Awarded “The Medal with Dark Blue Ribbon” by the Cabinet Office of Japan |
| 2022 | Attended the “Beauty World Japan” exhibition in Tokyo, Osaka, Nagoya & Fukuoka. | |
| 2023 | February | Kanazawa branch opened |
| 2023 | Attended the “Beauty World Japan” exhibition in Tokyo, Osaka, Nagoya & Fukuoka. | |
| 2023 | March | Awarded “The Outstanding Corporate Manager” by Chiba Prefecture |
| 2023 | November | Founded a new factory and started In-house manufacturing |